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? Fee Download How Creativity Happens in the Brain, by Arne Dietrich

Fee Download How Creativity Happens in the Brain, by Arne Dietrich

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How Creativity Happens in the Brain, by Arne Dietrich

How Creativity Happens in the Brain, by Arne Dietrich



How Creativity Happens in the Brain, by Arne Dietrich

Fee Download How Creativity Happens in the Brain, by Arne Dietrich

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How Creativity Happens in the Brain, by Arne Dietrich

How Creativity Happens In The Brain is about the brain mechanisms of creativity, how a grapefruit-sized heap of meat crackling with electricity manages to be so outrageously creative. It has a sharp focus: to stick exclusively to sound, mechanistic explanations and convey what we can, and cannot, say about how brains give rise to creative ideas.

  • Sales Rank: #1418843 in Books
  • Published on: 2015-08-12
  • Released on: 2015-08-12
  • Original language: English
  • Number of items: 1
  • Dimensions: 8.50" h x .56" w x 5.50" l, 1.00 pounds
  • Binding: Hardcover
  • 230 pages

Review

"Once again, Arne Dietrich proves that he is one of the brightest thinkers on the planet. With great insight, clarity and humor, How Creativity Happens In The Brain gives us a much needed breakdown of the neuroscientific hows and whys of creativity. This book is fantastic-a must read!" - Steven Kotler, a New York Times bestselling author, award-winning journalist, and cofounder and director of research for the Flow Genome Project

"In this brilliantly original book, Arne Dietrich ruthlessly demolishes all the nonsense about "left brains" and "divergent thinking," and sets out a bold new theory of creativity. Written with verve and panache, this is a must read for anyone interested in how brains generate new ideas." - Dylan Evans, author of Risk Intelligence and Placebo: Mind over Matter in Modern Medicine

"For those of us getting claustrophobic in the super-heated sauna of pop-culture pontifications on creativity and how to maximize it in our lives, Arne Dietrich's new, groundbreaking book is a welcome, bracing plunge into the icy waters of clear thinking. Dietrich begins with a passionate, neurolingo free de-construction of the multiple theories of creativity prevailing today, including those held in the mostly lofty academic circles. This would be reason enough to make this an important book. But the author goes on to offer a new approach, one that takes seriously the thorough distribution of creativity in the brain and its multifaceted processes. His is an evolutionary paradigm, long familiar from other scholarly domains, with a variation-selection process at its core. Most simply stated: the brain produces (creative) mental models based on predictive processing, tests them, and selects. Dietrich's writing style is both accessible and leavened by a wonderfully wicked sense of humor. All in all, this makes for a great - and transformative - read." Gary Vikan, former Director of the Walters Art Museum, Baltimore, USA

'This is a remarkable book, coming from the guy doing the best work on the brain and creativity. Dietrich describes the role of the brain in creativity and clearly identifies what can and cannot be said about the neural basis of creative thinking. He is so right in saying that hundreds of books offer methods and even "results" about creativity, but most of what is available is bunk. It is easy to be misled because many books are written by "brain experts," but most do not know the creativity research. Others are written by creativity experts, but they are not knowledgeable about the brain. This is the first book that draws from both fields, accurately separating the trustworthy from the unreliable. Dietrich identifies what appears to be the central process occurring in the brain that leads to creative behavior ("ideational combination"). He accomplishes a great deal, and yet does it while minimizing impenetrable neurolingo and cumbersome academese. If you are interested in reliable information about the brain and creativity, this book is for you.' - Mark Runco, Editor, Creativity Research Journal

About the Author
Arne Dietrich is Professor of Psychology at the American University of Beirut, Lebanon.

Most helpful customer reviews

2 of 2 people found the following review helpful.
Concise,incisive explanation of how the brain generates creativity
By Tony Johnson, Ph.D.
In this refreshingly irreverent,witty,and down-to-earth book, Dietrich lucidly decodes the arcana of brain function and adroitly explains how creativity arises from it. He emphatically states at the outset that he disdains and abjures "pop psych" accounts of creativity that are long on speculation and short on explanation and evidence. He warns readers that he declines to offer what he cleverly calls "proof by verbosity", but rather addresses straightforwardly,concisely,and with minimal academic jargon the question of what the best research and theory reveal about how brains generate creative ideas. He thoroughly disabuses us of the mythconceptions, monolithic logic, neurobunk, and "new phrenology" fallacies that continue to plague and obfuscate creativity research and misinform the public.He not only explains why such ideas as "right brain/left brain thinking", alpha enhancement, and divergent thinking are wrongheaded and conceptually vacuous and bankrupt, but also goes on to employ well-established principles from cognitive psychology,and cultural evolution to explicate the brain mechanisms that lead to creative cogitation.He insightfully explains the distinctive features of brain-based evolutionary algorithms and how they operate differently from those of other biological systems, how the proactive brain paradigm accounts for putative teleological and foresightful processes integral to human creativity, and how the deliberate/spontaneous typology of creativity illuminates and systematizes what has hitherto been an inchoate cumulus of facts and findings. He devotes a separate chapter to flow, a "third mode of creativity" he characterizes as taxonomically distinct from the deliberate/spontaneous category.Finally, he covers artificial intelligence and robotic creativity, making a forceful case that the presumption that abiotic entities such as computers and robots are ipso facto incapable of creativity is both hubristic and uninformed. In short, Dietrich's book is an opal in a sea of offal!

2 of 2 people found the following review helpful.
A unique science book creatively written!
By Mira Saad
If you're looking for a book that challenges your set ideas about creativity and pushes the envelop, THIS IS IT! I'm not a neuroscientist nor a scientist, yet the author's humorful, sarcastic and witty style would surely capture you and the many examples/quotes from all backgrounds (arts, sports, culture, science, etc) would help you grasp the theories. As if it's an adventurous tale through the functionings of the mind. A unique science book creatively written!

1 of 1 people found the following review helpful.
Brilliant, insightful and logical explanation of the mind.
By James Leyden
Exceptionally well written and clear description of the neuroscience of creativity. It is hard to imagine another field of science with so much persistent mythology that must be cleared before sensible thought can begin. Arne Dietrich does this concisely in a human, funny and easy to follow manner that few scientists can master. If you are interested in the science of creativity, reading this book will save months of sorting through complete rubbish and get you up to speed.

See all 12 customer reviews...

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